{"id":10038,"date":"2025-06-30T14:25:51","date_gmt":"2025-06-30T10:25:51","guid":{"rendered":"https:\/\/icca.ge\/?p=10038"},"modified":"2025-06-30T14:48:31","modified_gmt":"2025-06-30T10:48:31","slug":"sales-and-customer-relationship-management","status":"publish","type":"post","link":"https:\/\/icca.ge\/en\/news\/sales-and-customer-relationship-management\/","title":{"rendered":"Training in &#8220;Sales and Customer Relationship Management&#8221;"},"content":{"rendered":"\n\n\n<p>The training session on\u00a0&#8220;Sales and Customer Relationship Management&#8221;\u00a0was held in collaboration between the\u00a0<strong>&#8220;<\/strong>Infrastructure Construction Association<strong>&#8220;<\/strong>\u00a0and partner company\u00a0Nexia Georgia.<\/p>\n\n\n\n<p>The training covered various aspects of sales, including the importance of\u00a0presentation and presentability in sales, its role in a company&#8217;s success, the\u00a0practical application of sales skills, understanding\u00a0failure as valuable experience, and ways to achieve success.<\/p>\n\n\n\n<p>The training was led by\u00a0Nini Zakaraishvili, Director of the Customer Relations Department at the international auditing firm\u00a0Nexia Georgia.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"644\" src=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0514-2-1024x644.jpg\" alt=\"\" class=\"wp-image-10055\" srcset=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0514-2-1024x644.jpg 1024w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0514-2-300x189.jpg 300w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0514-2-768x483.jpg 768w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0514-2-1536x966.jpg 1536w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0514-2-2048x1288.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flekh wp-block-gallery-is-layout-flex\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"498\" data-id=\"10050\" src=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0506-1-1024x498.jpg\" alt=\"\" class=\"wp-image-10050\" srcset=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0506-1-1024x498.jpg 1024w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0506-1-300x146.jpg 300w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0506-1-768x373.jpg 768w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0506-1-1536x747.jpg 1536w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0506-1-2048x996.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"526\" data-id=\"10049\" src=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0507-1-1024x526.jpg\" alt=\"\" class=\"wp-image-10049\" srcset=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0507-1-1024x526.jpg 1024w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0507-1-300x154.jpg 300w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0507-1-768x394.jpg 768w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0507-1-1536x788.jpg 1536w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0507-1-2048x1051.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"678\" data-id=\"10053\" src=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0508-1-1024x678.jpg\" alt=\"\" class=\"wp-image-10053\" srcset=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0508-1-1024x678.jpg 1024w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0508-1-300x199.jpg 300w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0508-1-768x509.jpg 768w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0508-1-1536x1017.jpg 1536w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/DSC_0508-1-2048x1356.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"662\" data-id=\"10045\" src=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.01_43c5e3e4-1-1024x662.jpg\" alt=\"\" class=\"wp-image-10045\" srcset=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.01_43c5e3e4-1-1024x662.jpg 1024w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.01_43c5e3e4-1-300x194.jpg 300w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.01_43c5e3e4-1-768x496.jpg 768w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.01_43c5e3e4-1-1536x993.jpg 1536w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.01_43c5e3e4-1-2048x1323.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" data-id=\"10039\" src=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_6923ce47-1-1024x585.jpg\" alt=\"\" class=\"wp-image-10039\" srcset=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_6923ce47-1-1024x585.jpg 1024w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_6923ce47-1-300x171.jpg 300w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_6923ce47-1-768x439.jpg 768w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_6923ce47-1-1536x878.jpg 1536w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_6923ce47-1-2048x1170.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"691\" data-id=\"10041\" src=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_7536bfcd-1-1024x691.jpg\" alt=\"\" class=\"wp-image-10041\" srcset=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_7536bfcd-1-1024x691.jpg 1024w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_7536bfcd-1-300x203.jpg 300w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_7536bfcd-1-768x519.jpg 768w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_7536bfcd-1-1536x1037.jpg 1536w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.02_7536bfcd-1-2048x1383.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"628\" data-id=\"10043\" src=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.03_85772b23-1-1024x628.jpg\" alt=\"\" class=\"wp-image-10043\" srcset=\"https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.03_85772b23-1-1024x628.jpg 1024w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.03_85772b23-1-300x184.jpg 300w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.03_85772b23-1-768x471.jpg 768w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.03_85772b23-1-1536x943.jpg 1536w, https:\/\/icca.ge\/wp-content\/uploads\/2025\/06\/WhatsApp-Image-2025-06-18-at-13.30.03_85772b23-1-2048x1257.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The training session on\u00a0&#8220;Sales and Customer Relationship Management&#8221;\u00a0was held in collaboration between the\u00a0&#8220;Infrastructure Construction Association&#8220;\u00a0and partner company\u00a0Nexia Georgia. The training covered various aspects of sales, including the importance of\u00a0presentation and presentability in sales, its role in a company&#8217;s success, the\u00a0practical application of sales skills, understanding\u00a0failure as valuable experience, and ways to achieve success. The training [&#8230;]\n","protected":false},"author":17,"featured_media":10055,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Training in &quot;Sales and Customer Relationship Management&quot; - icca<\/title>\n<meta name=\"description\" content=\"icca\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/icca.ge\/en\/news\/sales-and-customer-relationship-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Training in &quot;Sales and Customer Relationship Management&quot; - 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